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Essential Skills for Media and Communications in the Modern World

Course price:

R4,980.00 (excl. VAT)

Payment options

Intake date: 

To be confirmed.

Register by: To be confirmed
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What is this course about?

This course empowers professionals to excel in today’s fast-paced media landscape by mastering communication strategies that ensure clarity and impact. It covers techniques for crafting persuasive messages, handling interviews, and managing press engagements confidently.

Participants will also learn crisis communication principles and how to align messaging with corporate culture, enabling them to communicate effectively in diverse scenarios.

What will you achieve?

What will you learn?

  • Understand why media training is essential for professionals.
  • Learn to craft compelling stories and messages for maximum impact.
  • Gain skills to manage crisis communication effectively.
  • Apply practical tips and techniques to overcome fear and communicate confidently.

Who is this course for?

Who would benefit?

  • Executives and spokespersons engaging with media.
  • Communication and PR professionals.
  • Leaders aiming to improve public messaging and storytelling skills.

What will you achieve?

What will you learn?

  • Understand why media training is essential for professionals.
  • Learn to craft compelling stories and messages for maximum impact.
  • Gain skills to manage crisis communication effectively.
  • Apply practical tips and techniques to overcome fear and communicate confidently.

Who is this course for?

Who would benefit?

  • Executives and spokespersons engaging with media.
  • Communication and PR professionals.
  • Leaders aiming to improve public messaging and storytelling skills.

Course summary

NQF level:

7

Duration:

8 Weeks

Language

English

Course Lecturer

OR

Ms. Odette Ramsingh

(Human resources and personal mastery)

Learn more

OR

Ms. Odette Ramsingh

(Human resources and personal mastery)

Learn more

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Testimonials

Students. Accomplished

With the experiece and the learning that I have acquired from this course my work is more efficient now and I think I am a better professional.

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Chris Gibbons

Chris Gibbons – Renowned journalist, media trainer, and public speaker with extensive experience in radio, television, and publishing. Chris is one of South Africa’s best-known journalists as well as a sought-after public speaker, conference facilitator and media trainer. Currently, he edits the magazine Acumen for the Gordon Institute of Business Science (GIBS), University of Pretoria, which he also conceptualized and launched in 2012. He has had a distinguished career on both radio and television, anchoring Newstalk on 702 and News Hour on SABC TV3. Chris also spent time in the publishing industry as Group MD of the New Holland Struik group of companies and was part of the team that listed Primedia on the JSE. With an MA from Cambridge, Chris also holds an MBA from Henley, one of the UK’s leading business schools.

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Essential Skills for Media and Communications in the Modern World

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